I just finished the March/April Paint It! e-newsletter. If you would like to receive this e-newsletter, please sign up using the subscribe box in the right hand column here. I am really enjoying the positive feedback that I am getting from this new venture. I send the newsletter out to my client list, with some family and friends thrown in the mix. My clients are reporting that they enjoy seeing some new ideas and it is definitely bringing in more business. So, all good things! 😉
As I receive more and more feedback from the readers of the e-newsletter, it is helping me to further define the services I provide. I often do pieces of furniture for clients, so I just assumed ALL my clients knew this. Not so. When some of my clients saw the furniture pieces featured in my first two e-newsletter, they wrote to me, asking if I did furniture and would I consider doing a certain piece that they own. Another client just wrote to me to ask if I ever travel to the Cape to work, since they have a vacation home there. I do, in fact, often take on projects on the Cape, since I have a friend who always allows me to stay at her vacation home, to ease the commute. I am pretty much willing to travel anywhere for an interesting job! Sometimes we just assume that our clients know all of the services we provide, but I now see that it is a good idea to not assume this and to state ALL services that I provide. I will be addressing this in my next May/June issue. For those of you with small businesses, I highly recommend going the e-newsletter route. The cost is low, and it is a great way to grow your business. If you are already sending out an e-newsletter I would love to hear how this experience has been for you.
Selecting paint colors …
